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Link Relevance

Posted by on Jul 18, 2013 |

We are constantly being told by SEO experts and the Search Engines that the importance of a link is determined by its page rank and relevance to our own web sites. Consequently when developing a linking strategy we should only be concerned with relevant links. That is other web sites which have some connection to our own. For example I run a web site devoted to providing a variety of cleaning services to commercial clients throughout the UK, so a relevant site would be a clea…

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How to get lucrative freelance writing assignments.

Posted by on Jun 14, 2013 |

No matter where you live, landing lucrative writing assignments does not need to be difficult. The secret to a profitable freelance writing career is to start small and build it from there. Another secret… you must remember to promote your business on a REGULAR basis. Do not shoot off a few ads or letters, then wait three months before launch another campaign. Promote your business DAILY.

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Case Study: Small Business Branding By Maid In The Shade

Posted by on Jun 14, 2013 |

Effective branding is key to getting your small business to spread. Maid in the Shade is an example of how two women with an entrepreneurial spirit and dedication can create a successful business with hard work and solid branding. They’ve been in business for almost 20 years now, and have a staff of over 30 people. They consider their branding to be an important part of their business’ development.

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